Ruepal is Managing Partner at UM Birmingham, the media division of McCann Birmingham – the UK’s largest integrated agency.
She leads the digital media team and has contributed to the development and significant growth of the digital media arm of UM. Ruepal’s team plans, manages and delivers successful brand and direct response driven campaigns across the full digital media mix. Ruepal is also the Chairwoman of McCann Birmingham’s Conscious Inclusion Council.
Ruepal has previously worked for several of the largest media agencies in the UK and has been responsible for the strategic digital planning, buying and campaign management of several large travel, telecommunication and finance clients. Notably working on Virgin Media, the UK’s biggest digital advertiser at the time.
Ruepal’s client experience includes; British Airways, Virgin Media, Hitachi, DHL, Volkswagen, Unilever Global.